The Truth About Thread Count

When people purchase bed linens, they often look to the thread count to determine the quality. But why is that? Is high or low thread count better? What is a good thread count? In this blog we aim to clear the air and tell you the truth about thread count.

Let’s Cover the Basics… What is Thread Count?

Thread count refers to the number of threads per square inch of fabric. In the early 2000s many companies began using this as a marketing tool to convince consumers of their product’s quality. Personally I can recall growing up hearing thread counts in the thousands and thinking it MUST be luxurious. Anyone else? It wasn’t until I joined the Sevenfold team that I learned the truth about thread count.

Understanding the Weaving Process

If we know that the threads per square inch determine the thread count, the way a product is woven becomes very important. In the past, the weaving processes were very simple and lower-grade yarns couldn’t withstand them. This meant low-quality products couldn’t even make it onto shelves. With a jump in technology, weaving equipment and weave geometry changed. One of the new methods that emerged was called Double Pick Insertion.

Single vs. Double Pick Insertion

Double-Pick Insertion means that for every single vertical thread, TWO horizontal threads are used; Thus creating a higher thread count per square inch. Single Pick Insertion is when the thread ratio is one-to-one: one vertical thread for every one horizontal thread. Double pick insertion allowed companies to crowd low quality threads into each square inch of fabric and market them as “top-tier” because of their high thread count. However, these products are more fragile, scratchy, and often heavier. Single Pick Insertion generally creates a stronger fabric.

The factor that is arguably more important than the weaving process, is the quality of the thread, or yarns, that are used.

Thread & Yarn Quality

The weaving process is important when understanding how thread count can be deceiving. Even so, it’s important to remember that a high-quality yarn creates a high-quality thread, which can create a high quality fabric. The yarn, and the thread it creates, is going to make or break your fabric.

Yarn quality is dependent on it’s fibers; where they’re from, how they’re harvested and how they’re processed. So, before a company can even dream of weaving thread with double or single pick insertion, they have to select their yarn.

Polyester and other microfibers are known for their low cost and high availability. Sometimes they are paired with cotton for blended thread. Although some blends can feel soft, the quality of the fabric heavily depends on the quality and percentage of the cotton. Cotton on its own is a great option for bedding because it creates a durable, soft, and relatively low maintenance fabric.

For cotton bedding, we recommend long-staple, combed cotton for bed linens. Long-staple, combed cotton will give you a luxurious hand feel, durability, and overall high-quality. Want to know more about the best kind of cotton? Read more here.

Brands You Can Trust

Finding a brand or product you can trust can be hard. When you’re looking for new bedding, bypassing the flashy marketing ploys and reading the fine print will help you get the best possible products. Don’t let “high thread count” fool you into purchasing a fabric that might otherwise be scratchy and wear down faster.

At Sevenfold Home, we are committed to quality. We aim to provide you with uncommonly cozy bed and bath linens. We use superior cotton yarns and weaving equipment to make our sheets. These are the same linens that we’ve been supplying to luxury boutique hotels and spas for over 25 years. We use 100% long staple combed cotton with designs and colors that are timeless.

Keep checking back in with us as we share our knowledge to keep you, our beloved customer and guest, informed!

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